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I'm a UI/UX Designer — and a bit more

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Afshin Tavakkoli

My journey in UI/UX began seven years ago. I’ve had the opportunity to design across various domains and platforms — from consulting to product design. My projects have included responsive websites, mobile apps, PWAs, and SaaS-based web applications for both B2C and enterprise users. Over the years, I’ve gained solid experience working with both startups as well as corporate teams. I’ve learned how to design intuitive digital products that solve real problems, improve workflows, and create smooth user experiences — while also helping businesses grow and reach their goals.

Lisbon, Portugal

(+351) 915 725 639

Based in Europ, but flexible with time and location.

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About me

I am eager to embrace new experiences and challenges, forge connections with like-minded professionals, explore fresh opportunities, and contribute my skills to an international team.

Availability : Freelance, Contract, Part time, Full time, Remote, Hybrid, Onsite

My education qualification and Professional certificates

Academic Education

• Associate’s Degree in Computer Science (Software Engineering)

• Bachelor’s Degree in Computer Science (Hardware Engineering)

Interaction Design Foundation (IDF)

2020 , 2021

UI/UX Design

• Design for the 21st Century with Don Norman

• Accessibility: How to Design for All

• Gamification - Creating Addictive User Experiences

• Human-Computer Interaction (HCI)

• UI Design Patterns for Successful Software

• UX Management: Strategy and Tactics

• User Research - Methods and Best Practices

• Psychology of E-commerce

• Mobile User Experience Design

• Web Design for Usability

GOOGLE

2021 , 2023

UI/UX Design

• Foundations of User Experience (UX) Design

• UX Design process: Empathize, Define, and Ideate!

• Build Wireframes and Low-Fidelity Prototypes

Imperial College London

2021

Design Thinking

• User Creative Thinking : Techniques for Success

University of Tehran

2019

UI/UX Design

• User Experience Design (UX)

• User Interface Design (UI)

• Financial Intelligence

My work experience and Achievements

UM-ProGuide, United States

2024 - 2025

UI/UX and Product Designer

This MVP was part of a research-based project carried out under the academic supervision of a team of urologic oncology specialists from the University of Miami. The team aimed to raise public awareness around prostate cancer in order to improve patient engagement and enhance the efficiency of the medical staff at the center. In parallel, they intended to gather field-level insights by monitoring user behavior on the platform. After reviewing patient and physician scenarios, we designed a set of simple yet effective tools to make personalized and categorized health information easily accessible for each user. Working closely with the development team, I ensured accurate implementation of the UI and user flows to support a smooth and correct experience across all core processes. According to the medical team’s estimates, this product can increase patient awareness by over 50%, and improve both the efficiency and the outcome speed of clinic visits by up to 30% in quality. https://proguide.app/

Giftpals, United States

2022 - 2024

UI/UX Designer

This project involved designing a gift discovery website launched as a SaaS platform, based on the founder’s deep market insights. My main challenge was to create tools and user flows that would help users find a personalized gift for different occasions, tailored to parameters such as profession, gender, age group, interests, and more. We aimed to offer features that not only aligned with users' mental models—reflecting familiar patterns from retail environments—but also supported monetization through affiliate marketing. By combining engaging interface design with intuitive UX patterns commonly found in social platforms, I created an experience that allowed users to discover and share products in a fun and meaningful way. This led to increased user engagement, community-driven content, and overall business growth. Following a usability audit and redesign, I successfully reduced usability testing errors by 80%. https://giftpals.com/

Motorproz, United Kingdom

2022 - 2023

UI/UX Designer

Design of a website focused on buying and selling pre-owned cars, as the initial milestone of a larger project. Simplified processes for diverse user groups while ensuring a visually appealing interface and compliance with legal guidelines. https://motorproz.co.uk/

Houmify, United States

2021 - 2022

UI/UX Designer

Designed a digital solution to help users find real estate agents and connect with property owners, creating a competitive marketplace. Need to align with pre-existing platform designs, redesigned processes, and improved user flows. Developed a prototype that integrated backend and database requirements. https://houmify.com/

Rayan Kavesh Hirkan, Iran

2020 - 2021

UI/UX and Product Designer

Served as both UI/UX and Product Designer for an application focused on municipal waste collection and recycling, designing two distinct Android apps for staff and users. Ensured a seamless user experience while coordinating closely with front-end developers.

Post Bank of Iran, Iran

2018 - 2020

UX Consultant

Began my career as a UX Designer, leveraging prior experience with bank representative offices to analyze and refine processes for improved user and customer experiences. As a UX consultant for two years, implemented changes that led to a 60% increase in satisfaction among agents and clients, as reflected in survey results, earning commendation from senior bank managers.

Additional Experience and Achievements

• Teaching graphic applications as a web-pages-design tool at Tehran Institute of Technology
• A research about utilization of new technologies to improve the UX and Accessibility
• Second place in the U.S. Endourological Society Logo Design Contest

My expertise skills and abilities

85

%

Figma

70

%

Adobe XD

90

%

Balsamiq W F

65

%

Zeplin

99

%

Marvel app

90

%

Logo Design

50

%

Illustrator & Photoshop

70

%

English Language

User Experience skills

• Product Design • User-centric Design • Mobile App Design • Responsive web design • User Research • Analysis • Wireframing • Prototyping • Usability testing • Accessibility • Gamification • Scrum Framework

Services: What can I do for you

Design thinking manifests itself when you start from empathy with the user and finally solve his problem with a product.

User Research

User flows

Usability testing

It doesn't matter which device your users work with and how they interact with your product. They must always reach the same conclusion

Wireframing

Prototyping

Design System

To return investment, we must attract users; to attract users, we must remove restrictions and personalize our products.

Design for All

Problem solving

Gamification

Portfolio: My Work samples and Methods

Contact Me and Let’s Start A New Project

If your project is taking shape, feel free to reach out! The best time to start designing is right when the idea comes to mind. I’m always available through the contact methods below.

Address

Lisbon, Portugal

Mail Us

afshin344@gmail.com

Telephone

(+351) 915 725 639